Abstract:
Objective: In the era of artificial intelligence, aiming at the problems of long design cycle and serious homogenization of Olympic IP small commodities, explore the path of empowering design innovation with artificial intelligence technology. This paper aims to empower the design of Olympic IP small commodities through artificial intelligence technology. Starting from the three perspectives of designers, manufacturing enterprises, and product users, it aims to improve design efficiency and creative level, meet consumers' personalized needs, and promote the spread of Olympic culture.
Method: This paper uses the case analysis method to summarize the possible problems in the design process of Olympic IP small commodities. It is hoped that by constructing an all - process model of empowering Olympic IP small commodities with artificial intelligence technology, a win - win situation for designers, manufacturing enterprises, and product users can be achieved.
Conclusion: Through data-driven and algorithmic generation capabilities, artificial intelligence effectively addresses the efficiency bottlenecks and creative limitations in the design of Olympic IP small commodities. However, the understanding of cultural connotations still requires the guidance of human designers. The empowerment of small commodity design by artificial intelligence technology has improved both design quality and efficiency, providing a reusable method for the design of Olympic IP small commodities.
Keywords:
artificial intelligence design; Olympic IP derivatives; human-computer collaboration; design process reconstruction
